HOST
The SynaBee, Inc. B@ system is a patent-pending, Customer Relationship Management (CRM) cloud-based multi-dimensional communication platform with tethered mobile device applications in IOS and Android OS. B@ is primarily designed for large enterprises such as a University, Hotels/Resorts, Casinos, Large Shopping Complexes, Theme Parks, Sports Arenas, Cruise lines and other Transportation venues to communicate with their Consumer:
- to enhance the consumers stay,
- to strengthen brand loyalty,
- to increase operating efficiency by maximizing use of the enterprise amenities and
- to promote incremental revenue.
Their focus is on information delivery and not on commerce or transactions (social networks)
This platform provides a gateway for a Commercial Host to market to a specific affinity grouping, a unique sub-population or contained population of Guests of the Commercial Host, by geo-location on a real time and targeted basis.
True One-to-One marketing.
The B@ platform breaks the barrier to obtaining revenue directly from consumers via social media! The B@ platform has accomplished what the other apps and platforms cannot:
- Commercial Host Determines Content. The commercial host is responsible for the content that they send to their consumers.
- B@ Uses a Rewards/Perks Model. The B@ platform provides each commercial host the capability individual using their own unique dashboard to send a short-duration reward to a consumer registered with them through the B@ platform. This unique 1-to-1 connection between Host and Consumer provides efficiency in marketing/sales not seen on the internet and builds an affinity in the consumer for the Host. Not all rewards/perks need to be direct revenue-bearing in fact, we believe that one of strengths of the B@ platform is the way in which the Commercial Host will be able to build affinity with a Consumer and make them feel like a V.I.P.
- 1-to-1 Marketing Strategy. The unique, patent-pending capability of the B@ Platform to allow a commercial host to interact on a 1-to-1 basis with any logged-in consumer. This is one of the more powerful features of the platform/app combination. By utilizing the geo-location of the consumer (by the consumer’s permission) the commercial host will identify consumers whose preference profile fits the reward/perk they have prepared. In fact, the platform permits a host to prepare a specific reward for one consumer alone if they chose.
SynaBee is a revolutionary, patent-pending platform that provides a unique Customer Relationship Management (CRM) capability. It utilizes location-based and social media capability to provide the Commercial host with an unprecedented opportunity to interact in real-time with their consumer, and consumer directly with the Commercial host; epitomizing the concept of one-to-one marketing. Through the creation of an interactive CRM, the B@ platform developed by SynaBee bypasses the issues of social media only companies; e.g.; Facebook, Groupon, LivingSocial, etc. and embarks in a brand new direction.